Inside Stories of Internal Communication Success

In a series of in-depth case studies, leading organizations reveal what has worked for them, what they have achieved and the lessons to be learnt from their experience. Find out how:

Demonstrating its value and promoting its services is critical for the communications team at American United Life Insurance Company, where other departments have the option of whether or not to make use of its skills.

With over 140,000 employees in 50 countries, global financial protection group AXA is rising to the challenges of communicating with a multi-lingual, multi-cultural audience.

In the experience of global drinks firm, Diageo, there is a severe shortage of highly skilled internal communications practitioners - finding and keeping professionals with the right competencies is increasingly difficult.

A major challenge for the corporate communications department at Nuffield Hospitals is ensuring that the group as a whole retains a strong brand, while also allowing each hospital freedom to find the best way to communicate with its stakeholders.

Opera North's internal communication strategy is built around the need to bring together the diversity of people, talents and motivations that make up a performing arts company and ensure a mutual understanding between the artistic and business sides of the organization.

Royal Bank of Scotland's takeover of the NatWest Group presented NatWest with major internal communication challenges - communicating the uncertain future, maintaining staff morale, and carrying on day-to-day business, all against a background of rapid change.

Plus, discover how internal communication is being transformed at The Associates, Raynor Garage Doors, Royal Bank of Canada, Caterpillar and Littlewoods Retail.