Through in-depth case
studies you'll learn how:
BP Chemicals has deployed a coherent,
consistent but evolving version of the balanced scorecard for almost
a decade. The scorecard has survived a major merger with Amoco in
1999, the retirement of a chief executive and numerous organizational
changes.
Duke Children's Hospital in North Carolina
introduced its scorecard in 1996 to help address strategic, financial,
clinical and operational challenges, and eventually improve patient
care. After piloting, the scorecard was systematically introduced
into ten other hospital units.
Southern Gardens Citrus Processing has
transformed itself over a five-year period from industry laggard
to leader, due in no small part to its expert understanding, design
and deployment of the balanced scorecard. This incorporates a core
values perspective, in addition to the usual four quadrants, and
innovations include an annual bonus scorecard.
Danish plastics manufacturer, Borealis Group,
has used the balanced scorecard for around six years and currently
has over 50 versions for different business divisions, operational
locations and functions, all of which integrate with its original
corporate scorecard.
Faced with sector pressures and different internal
drivers, corporate communications network provider, Avaya UK,
introduced a scorecard in 2000 and has cascaded it through the 650-employee
organization. Central features include its strong linkages to strataegy
and strategy execution.
The balanced business scorecard was first introduced
at Nationwide Building Society in 1995. Since then around
30 versions have been adopted in different business units and areas,
but the organization does not have a corporate scorecard.
Banking 365, a business unit of Bank
of Ireland's Retail Division, adopted the balanced scorecard at
its inception as a direct banking operation in 1996. Several years
on, Banking 365 has achieved strong scorecard results in each of
its four perspectives and increased book size of 32 million to 200
million Irish pounds.
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